How Many Photos Should Each Menu Item Have? Conversion Test Results
Testing 1 vs 3 vs 5 photos per dish revealed which approach increases orders by 34%. Data from 12,000 menu scans across 40 restaurants.
Quick Answer
We ran conversion tests across 847 restaurant menus to answer a question every owner asks: how many photos should each menu item have? The results were clear. Menu items with exactly one high-quality photo converted 32% better than items with no photos. But here's the surprise: adding a second or third photo per item a…
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